03Engagements

Three ways to work together. No surprises.

Every engagement starts with a no-cost intro call. From there we shape one of three formats — or something in between.

01

Advisory

Hourly or light retainer

From $250 / hr

Senior counsel on demand. A trusted second opinion when a big technology decision lands on your desk.

Includes

  • Direct access by email and scheduled calls
  • Decision reviews — vendors, hires, architectures
  • Ad-hoc strategic input as situations arise
  • Quarterly strategy reset

Best fit

You have a competent team but want a senior sounding board.

Talk about Advisory

02

Most common

Fractional

Monthly retainer · 1–3 days/week

From $7,500 / mo

Embedded technology leadership. Part of your executive team for as long as you need one.

Includes

  • Recurring days per week, on-site or remote
  • Executive team participation
  • Owns roadmap, hiring, and key vendor relationships
  • Board and investor reporting on technology
  • Includes everything in Advisory

Best fit

You need a CTO or CIO in the room, but full-time isn't right yet.

Talk about Fractional

03

Project

Fixed-scope sprint · 3–12 weeks

From $10,000

A defined outcome with a defined budget. Best for dashboards, AI rollouts, and assessments.

Includes

  • Discovery, design, and delivery in one engagement
  • Weekly executive checkpoints
  • Documentation and team handoff included
  • Optional retainer for post-launch support

Best fit

You have a specific deliverable in mind — a dashboard, an AI rollout, an assessment.

Talk about Project

Pricing varies by company size, scope, and travel. Final scope and pricing always confirmed in writing before work begins.

04Frequently asked

What founders ask before the call.

Can I switch between Advisory, Fractional, and Project tiers?

Yes — many engagements start as Advisory or Project and transition to Fractional once we know each other. Pricing is restructured without penalty when the engagement shape changes.

What’s the minimum engagement length?

Advisory engagements are typically month-to-month with a 60-day notice period. Fractional engagements start at three months so the work has time to land. Project engagements run their defined scope — usually three to twelve weeks.

Is travel included in pricing?

For Dallas–Fort Worth clients, one on-site day per month is included. Additional travel — off-sites, board meetings, on-site interviews — is billed at cost, agreed in advance.

Do you take equity?

Not as a substitute for cash. We sometimes accept a small equity component alongside a reduced cash rate for early-stage clients, but only when the engagement is long-term and the alignment is real.

What happens after the free intro call?

If we’re a fit, we send a short proposal — scope, schedule, pricing, and assumptions — usually within two business days. No proposal lock-in; you decide whether and when to start.

Have a budget but not a format? We'll shape one with you.